Walmart is reshaping its checkout landscape through two major initiatives: replacing its Buy Now, Pay Later (BNPL) partner and accelerating adoption of real-time bank payments, signaling a strategic pivot toward fee reduction and enhanced financial flexibility for customers.
Walmart announced on March 17, 2025, that it will phase out Affirm as its BNPL provider in favor of Klarna, a Swedish fintech giant.
The transition, set to conclude by the 2025 holiday season, marks a significant shift for the retailer’s installment payment offerings.
Terms: Klarna will offer plans spanning 3 to 36 months, targeting high-ticket purchases like electronics and furniture.
Impact: Affirm previously contributed ~2% of Walmart’s adjusted operating income, highlighting the retailer’s reliance on BNPL for large transactions.
CEO Perspective: Klarna’s Sebastian Siemiatkowski hailed the deal as a “game changer,” emphasizing its role in redefining checkout experiences.
Walmart is expanding its pay-by-bank option via partnerships with The Clearing House’s RTP network and the Federal Reserve’s FedNow, aiming to bypass interchange fees from Visa and Mastercard.
Speed and Savings: The service, integrated into Walmart Pay, enables same-day fund availability for retailers, reducing reliance on card networks. Analysts estimate this could save Walmart millions daily in avoided fees.
Consumer Benefits: Real-time payments mitigate overdraft risks tied to delayed transactions, though adoption may hinge on incentives like discounts or rebates.
Industry Ripple Effects: Smaller banks and credit unions face pressure to adopt instant payments to retain customers, as Walmart’s scale amplifies demand.
Parallel to payment changes, Walmart is investing $9 billion in store remodels and tech upgrades, including:
Sustainability: Energy-efficient lighting and waste-reduction initiatives.
Navigation Tools: Digital maps and inventory trackers to streamline shopping.
Expansion: Plans to build or convert 150+ stores over five years, enhancing accessibility and efficiency.
Why It Matters
Walmart’s dual focus on BNPL flexibility and fee-free payments underscores its push to dominate both checkout convenience and cost efficiency.
While Klarna’s installment plans cater to budget-conscious shoppers, real-time payments position Walmart as a leader in reducing transactional friction—a move likely to pressure competitors and reshape retail payment norms.
For updates on Walmart’s evolving checkout systems, visit Walmart’s official announcements.
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