TVS Motor Company expands and strengthens its presence in South Africa

[divider style=”solid” top=”25″ bottom=”25″][dropcap]T[/dropcap]VS Motor Company, a reputed two-wheeler and three-wheeler manufacturer globally, today announced their new distribution partnership with ETG Logistics (ETGL).

TVS Motor Company ranks amongst the top five two-wheeler companies in the world with a presence in over 70 countries across Africa, South East Asia, the Indian Sub-Continent, Latin America and the Middle East. ETGL is a division of ETG (Export Trading Group) – a global conglomerate present in 48 countries with expertise across various industries.

ETGL will operate 30 dealerships for TVS Motor Company in South Africa as part of this partnership. The company will also support TVS Motor with dedicated sales, service, spares and customer relationship management (CRM), including the assembly set-up and training centre in Johannesburg.

Speaking on the occasion, Mr. R Dilip, President – International Business, TVS Motor Company, said, “We are delighted to partner with the reputed global conglomerate, ETGL, to expand our presence in South Africa. ETGL comes with rich experience, deep understanding and vast knowledge of the market.

South Africa is an important market for us, and ETGL’s extensive distribution network, along with our shared ethos and values, makes them the ideal strategic partner. This association with ETGL is a significant step towards expanding TVS Motor Company’s market presence in Southern Africa, driving innovation through best-in-class products and setting a customer experience benchmark.”

Mr. Rajeev Saxena, Director, ETGL, said, “We are excited to announce our partnership with TVS Motor Company. This partnership will be instrumental in bringing a range of mobility solutions to address specific requirements of different customer groups in the country. The technology and quality prowess of TVS Motor Company combined with our strong understanding of the market will definitely create an impact in mobility space in South Africa.”

TVS Motor Company will launch products such as TVS Apache series, TVS HLX series, TVS NTORQ 125 and TVS Duramax Cargo in South Africa. The premium motorcycle series, TVS Apache, will cater to the aspirations of the customers and the global favorite, TVS HLX, will provide last-mile connectivity for both personal commute and commercial delivery segments.

TVS NTORQ 125, a revolutionary Bluetooth enabled scooter, will address Gen Z’s superior style, performance and technology promise. The three-wheeler Duramax Cargo will carve a niche segment in the delivery space with an economical TCO offering.

Also Read

P&O Maritime Logistics and IO Materials Services (IOMS) bring revolutionary cargo system to Africa with launch of ‘FlexDELIVERY™’ in Nigeria

Naivasha depot to boost regional competitiveness

theafricalogistics

Recent Posts

Carraro India Ltd IPO Opens to Public Interest: A Look at What’s Ahead

Carraro India Ltd, the Indian subsidiary of the renowned Carraro Group, has officially launched its…

2 hours ago

Concord Enviro Systems IPO Oversubscribed 10.67 Times, Signals Strong Market Interest

Concord Enviro Systems, a leading player in the environmental engineering sector, saw its initial public…

3 hours ago

Unimech Aerospace IPO Opens Today with Strong Subscription Demand

Unimech Aerospace and Manufacturing Ltd. has officially launched its initial public offering (IPO) today, marking…

3 hours ago

DAM Capital Advisors IPO Sees Strong Grey Market Premium Amid High Investor Demand

DAM Capital Advisors' Initial Public Offering (IPO) has generated significant excitement in the financial markets,…

3 hours ago

Transrail Lighting IPO Oversubscribed with Strong Grey Market Premium

The much-anticipated Initial Public Offering (IPO) of Transrail Lighting Limited has seen a strong response…

3 hours ago

Mamata Machinery IPO: A New Milestone in India’s Manufacturing and Packaging Sector

The much-anticipated IPO of Mamata Machinery Ltd. has generated significant buzz in the Indian market.…

3 hours ago